“On Monday in Seaside Heights, extreme knucklehead behavior was on display with hundreds of crowded, unmasked young people. These knuckleheads are not welcome in New Jersey,” Murphy said. “I urge anyone who was in this crowd to go get tested for #COVID19.”
The Nelk Boys, with over 3.6 million Instagram and 5.7 million subscribers on YouTube rented out the Jersey Shore house in Seaside Heights this week and drew a crowd of roughly 2,000 followers with them. It wasn’t long before the Seaside Heights Police Department put out the call to surrounding towns to shut it down. The YouTubers were unveiling a new line of clothing online, promoting their “Full Send” brand. Instead, they were kicked out by police and crowds were dispersed. The Nelk Boys, from Canada run a YouTube prank channel and have amassed a large audience, with some videos reaching up to 11,000,000 views. The group then turned on their fans and told them if they loved them, they would leave. “You guys have to leave, you’re ruining our biggest day,” they said.
After a nearby car meetup down the street became rowdy, police broke up both events.
Seaside Heights Police in riot gear last night to disperse about 2,000 teens/young adults.
Posted by Shore News Network on Monday, September 14, 2020
Crowds disperse after police broke up two events in Seaside Heights.
Nelk boys are at the jersey shore house it’s been pretty bad since this afternoon pic.twitter.com/MTlAOVhZNi
— skarlett (@xoxoskarlett) September 15, 2020
On Saturday, a post by YouTube said they have taken action against the Nelk Boys channel because they encouraged large social gatherings with disregard to social distancing guidelines. This could have a severely negative impact on the team’s ability to earn money.
Nelk boys just held their SECOND meetup of the day, an absolutely packed mess with no masks, no social distancing. pic.twitter.com/6eIwE3zgdb
— Taylor Lorenz (@TaylorLorenz) September 15, 2020
The NELK Boys are going Full Send, yet again, throwing two huge meetups just after their YouTube ban for "creating a large public health risk."
— Influenced (@DexertoTrending) September 15, 2020