Ad sales for Paris Olympics pace ahead of previous Games, NBCUniversal says
By Helen Coster NEW YORK (Reuters) – Total advertising sales for the Paris 2024 Summer Olympic and Paralympic Games are pacing ahead of where each of NBCUniversal’s previous Olympic and Paralympic Games…
Comcast president Cavanagh shakes up NBCUniversal leadership – memo
(Reuters) – Comcast’s Mike Cavanagh named Universal’s film chief Donna Langley to an expanded role as chairman of NBCUniversal Studio Group and chief content officer with oversight of film and television content,…
NBCUniversal secures $7 billion in upfront ad sales – source
By Dawn Chmielewski (Reuters) – NBCUniversal said on Thursday it completed the highest-grossing upfront advertising sales period since its acquisition by Comcast Corp with commitments exceeding $7 billion, according to a source…
NBCUniversal extends deal to sell ads for Apple News
(Reuters) – Comcast Corp’s NBCUniversal media unit said on Friday it expanded its partnership with Apple Inc, becoming the exclusive seller of advertising for the Apple News and Apple Stocks apps in…
NBCUniversal lowering its TV ratings expectations for Winter Olympics
By Helen Coster – NBCUniversal is lowering its TV ratings expectations for the Beijing Winter Games by as much as half depending on the time of day and the platform, the company…
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