LONDON (Reuters) – Martin Sorrell’s S4 Capital said artificial intelligence (AI) was helping the advertising group to become more efficient and navigate pressure from clients seeking to cut costs. S4, …
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By Paul Sandle LONDON (Reuters) – Martin Sorrell said his digital ad group S4 Capital had maintained momentum in a third quarter marked by disappointing results from major platforms including …
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LONDON -Martin Sorrell said his S4 Capital would strengthen its financial controls as he published delayed full-year results that showed 2021 gross profit growth up 44% for the digital advertising …
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By Kate Holton LONDON – Martin Sorrell’s S4 Capital said it would invest in new hires and technology to take advantage of a booming digital ad market, hitting its shares …