NEWARK, NJ – It’s getting harder to find many Coca-Cola products on store shelves these days and there’s three reasons why. According to Business Insider, the company, in a cost savings measure has decided to discontinue some of its lesser selling brands. Another reason is because of delivery delays because of the pandemic. The third reason is because there’s an aluminum can shortage, according to a report from FOX News.
“Can makers have seen a significant increase in demand over the past several months and are struggling to keep up, KHOU 11 reports. This has reportedly caused shortages of popular soda brands in some areas,” Fox News reported.
“We are seeing greater demand for products consumed at home & taking measures to adapt, working to mitigate the challenge during this unprecedented time. We appreciate your loyalty to our beverages; please know that we’re working hard to keep the products you love on the shelves,” Coca-Cola said on Twitter today to address the crisis.
“Coca-Cola plans to discontinue more brands in the near future, Coca-Cola CEO James Quincey said in an earnings call on Tuesday. The reason for this, Quincey said, is that smaller brands that account for over half of the company’s portfolio only generate around 2% of its revenue. Due to the pandemic, the company is still seeing a 25% decline in operating income,” according to Business Insider.
None of the official reasons for the Coca-Cola shortage are connected to this photo taken by Raspopva Marina showing a woman using cans of Coke as hair rollers.
Photo by Raspopova Marina on Unsplash