Marketing

Liquid Death, renowned for its edgy branding and canned water, has ventured into the iced tea market with a lineup that’s as bold as its name. But does this new …

Caitlin Clark, the rising star of women’s basketball, is on the brink of signing a substantial endorsement agreement with Nike. The WNBA rookie, known for her remarkable achievements during her …

TRENTON, NJ – A new bill in New Jersey mandates the creation of a public awareness campaign about doulas, led by the Commissioner of Human Services in consultation with the …

NEWARK, N.J. – Michael Drobish, 46, of Cedar Grove, has been sentenced to 15 months in prison for his involvement in a health care fraud scheme that cost over $6 …

By Blake Brittain (Reuters) – X Corp, formerly known as Twitter, was sued in federal court in Florida on Monday by a legal-marketing company that claims the social media giant’s …

WASHINGTON (Reuters) – The U.S. Securities and Exchange Commission on Monday ordered nine investment advisory firms to pay a combined $850,000 in civil penalties for advertising hypothetical performance without implementing …

SUZANNE DOWNING: The Marketing Geniuses At Budweiser Forgot One Cardinal Rule Suzanne Downing on April 16, 2023 Anheuser-Busch InBev is the largest beer maker in the world, producing six of …

(Reuters) – British advertising group WPP said on Monday it has acquired Obviously, a New York-based social influencer marketing agency, for an undisclosed sum. The deal comes less than a …

By Stephen Nellis (Reuters) – Adobe Inc said on Thursday it had signed a deal with semiconductor Qualcomm Inc as a customer for its cloud-based marketing software. Once best known …

(Reuters) – Peloton Interactive Inc named former Twitter Inc executive Leslie Berland as Chief Marketing Officer on Tuesday, as the once high-flying connected fitness equipment works to recharge sales amid …

By Huw Jones LONDON (Reuters) – Britain’s financial watchdog on Tuesday proposed tougher rules for approving financial promotions after a sharp rise in misleading marketing online. Currently, marketing information can …

NEWARK, N.J. – Two owners of a New Jersey pharmaceutical marketing company admitted their roles in a $38 million compounded medication health care fraud scheme, U.S. Attorney Philip R. Sellinger …

Damian Williams, the United States Attorney for the Southern District of New York, and Michael J. Driscoll, Assistant Director in Charge of the New York Office of the Federal Bureau …

NEW ORLEANS –  U.S. Attorney Duane A. Evans announced that JOSEPH ANTHONY BORINO, age 65, a resident of Spring Hill, Texas, was sentenced on November 1, 2022 to 12 months …

Family-founded franchise partners with service franchise development company Shreveport, LA  (RestaurantNews.com)  Southern Classic Chicken, a family-founded fried chicken franchise is announcing its partnership with Franchise Marketing Systems to meet the …

Mobivity’s SmartMessage™ with Patented Redemption Technology Will Expand Growing Quick Service Restaurant’s Digital Engagement with Customers Phoenix, AZ  (-)  Mobivity Holdings Corp. (OTCQB: MFON), a global provider of personalized guest …

For Tech Savvy Operator, Mobivity’s SmartMessage™ Will Help Promote New Products, Drive Guest Frequency and Build Preopening Subscriber Base for New Locations Phoenix, AZ  (-)  Mobivity Holdings Corp. (OTCQB: MFON), …

Coming up with fresh restaurant marketing ideas can sometimes be difficult for restaurant owners and operators.  Fortunately, October lays out a tasty selection of food focused days that offer up …

New service provides machine learning algorithms to automatically upsell products; data shows a 13.3% increase in average transaction for restaurants that use upsell capabilities Conshohocken, PA  (-)  Zuppler, a global …