Nothing to see here except for Snoop Dogg serving fried chicken at the drive-thru window

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3 mins read

Dallas, TX – Hundreds of Fayetteville “Caniacs” got to cross “Meet Snoop Dogg” off their bucket list after the Doggfather made a surprise appearance at a local Raising Cane’s last week.

In true Snoop fashion, this wasn’t your ordinary meet-and-greet. Lines stretched around the building as locals “parked it like it’s hot” to try and get their favorite chicken fingers served up by the award-winning artist. Word spread quickly as a Customer’s TikTok video went viral and has since amassed 5 million views.

“Snoop is a huge Caniac and a good friend, so it’s always fun to work together,” said Raising Cane’s Founder & CEO Todd Graves. “This was part of our new Drive-Thru Comedy Series and a unique way for Snoop to promote his new album. We have a lot more fun surprises up our sleeves, so be sure to keep an eye out in the drive-thru. You never know who could be serving up our ONE LOVE next!”

Last week’s pop-in at the Fayetteville Cane’s is just the latest in a series of appearances Snoop has made with the brand. Last year during the pandemic lockdown, DJ Snoopadelic joined Shaquille O’Neal (DJ Diesel) in hosting a Virtual Graduation Party for high school and college seniors across the nation. And earlier this year, Snoop was a special guest on Restaurant Recovery, a discovery+ and Cooking Channel series that followed Graves and his team as they helped struggling restaurant owners recover from the pandemic.

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“Raising Cane’s partnered up for the release of my new album, Algorithm, so since I was near a Cane’s for a DJ gig last week, I decided to pop into a restaurant and see all the push and promotion behind my project,” Snoop Dogg said. “Then I told the employees to take 10 so I could jump in the drive-thru for a while and let the fans know my album drops November 19th. The Cane’s Crew and city of Fayetteville, ARK were incredibly friendly as always. I had a great time … and definitely gonna do it again in the near future. Drop into a Cane’s and check it out. Next city don’t meet me there, beat me there ugot2doit.”


Raising Cane’s is also helping promote Snoop’s new album and comedy series through in-Restaurant messaging, such as life-size standups, radio and billboards. For more information and to watch the first episode of Raising Cane’s new Drive-Thru Comedy Series, visit raisingcanes.com/dtcomedyseries.