Popular French-Asian Bakery Franchise Unveils ‘Trick-or-Treat’ Collection for Halloween
Commerce, CA (PRESS RELEASE) TOUS les JOURS, a French-Asian bakery café chain offering more than 300 different kinds of artisan pastries, gourmet cakes and desserts baked in-store daily, is excited to reveal its new “Trick-or-Treat” Collection, launching just in time for Halloween. Featuring eight treats (and no tricks), the new spooky-season-inspired collection is available at participating TOUS les JOURS (TLJ) locations now through October 31, 2022.
Inspired by all things eerie and bewitching, TLJ’s “Trick-or-Treat” Collection delivers an array of seasonal flavors that are just as ghoulish as they are delish. Perfect for Halloween parties, pumpkin carvings or just because, the craveable Halloween-themed cakes include:
- Mummy Cake – The season’s favorite design is back and “wrapped” in rich flavor. The sweet, 7-inch chocolate cake is topped with ganache and chocolate buttercream with a spooky mummy design.
- Jack-O’-Lantern Cake – Halloween’s most iconic figure as a cake; The 7-inch, 4-layer chocolate cake is made with refreshing orange buttercream, seasonal sprinkles and coconut flakes.
- Halloween Cloud Cake – Boo! Ghost strawberries are featured atop TLJ’s 7-inch signature Cloud cream cake with a seasonal cake topper.
- Pumpkin Cream Cheese Cake – Rich cream cheese and Cloud cream-based icing with flavorful pumpkin spice, 8-inch sheet cake and pecan topping.
Additional seasonal treats include Halloween-themed sugar cookies available in Jack-O’-Lantern and Mummy designs, and autumnal twist donuts featuring pumpkin spice and chocolate with seasonal sprinkles.
“It’s that time of year – when we trade in our spoons and spatulas for broomsticks and magic wands to help our guests get into the Halloween spirit,” said Sue Han, Marketing Manager for TLJ. “Every October, we roll out spooky cauldrons to mix up special recipes like our new Halloween-inspired collection, and we think this year’s batch of baked goodies will be monstrously successful.”
The new Halloween collection is now available at TOUS les JOURS’ more than 70 U.S. locations. The quantity is limited, and product selection and availability may vary by location. For more information about TOUS les JOURS, to view the full menu and to find your nearest location, visit https://www.tljus.com.
About TOUS les JOURS
Since its launch in the United States in 2004, TOUS les JOURS has developed into a reputable bakery & café franchise, specializing in French-Asian-inspired baked goods, passionately made from the finest ingredients. TOUS les JOURS means “Every day” in French. As the name shows, the chain offers a wide range of baked goods – artisan pastries, gourmet cakes and desserts, and handcrafted beverages – baked fresh in-store every day. The brand takes pride in sourcing and using carefully selected ingredients and promises to bring freshness and quality to its customers. TOUS les JOURS continues to expand and embrace innovation in all markets. With its franchising know-how and continuous support from the team, the brand is getting a lot of attention from people who are interested in setting up their own small businesses. Currently, there are more than 70 TOUS les JOURS stores in the U.S. and more than 1,650 stores all around the world. To learn more about TOUS les JOURS stores and their locations, please visit https://www.tljus.com.
Media Contact:
Kristyna Otto
Powerhouse Communications
kristyna@powerhousecomm.com
949-261-2216