Permanent jewelry store opens in Ocean Count Mall

Jessica Woods

Linked Local NJ – Permanent Jewelry Parties celebrated the grand opening of their new store in the Ocean County Mall on April 29, 2023.

The event was a success and was attended by many supporters of the brand.

“Permanent Jewelry is a clasp-less chain that is welded onto you, creating a seamless bracelet, anklet or necklace. It does not have to come off! Shower, swim, and enjoy every day with your new forever jewelry.
Stack them for the cutest look! The more the merrier, we offer multi discount bracelets,” the company says on its website.


The store is owned by Brianna Zenna and her team, who have successfully expanded their permanent jewelry business from pop-up parties and wholesale distribution to a new retail store.

The store is located near Boscov’s and is open on Wednesdays from 3-8, Thursday from 12-8, Friday and Saturday from 10-8, and Sunday from 11-6. The store is closed on Monday and Tuesday.

Photo by Toms River Township.

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