Jersey city female owned management firm gets helping hand from barstool fund for much needed pandemic relief

JERSEY CITY, NJ – New Jersey has been one of the toughest states to operate a business in, no thanks to the draconian lockdowns and closures strictly enforced by New Jersey Governor Phil Murphy and while the state itself has little to offer small businesses, Barstool Sports CEO Dave Portnoy does.

On Monday, Portnoy delivered the news to Kelly, the owner of Broads Management, a female-owned general contractor.

Broads Management is a female-run construction company in Jersey City, New Jersey. This company specializes in construction management, interior renovations and real estate development.

“Once COVID-19 hit, we were considered non-essential…and we were not allowed to work for three months,” she said. “I used my real estate commissions to prop the business. I was just about at my American Dream and COVID shut it down.”

Broads management focuses on giving women and minorities a chance to work in the construction and home improvement industry.

“Nobody is helping us,” she said when Portnoy broke the news that they would be receiving funding from the Bar Stool Sports Fund. “You’re amazing.”

The Barstool Sports Fund is funded with the help of the 30 Day Fund. The nonprofit 30 Day Fund was launched by Virginia technology entrepreneur Pete Snyder and his wife, Burson. Working with other business leaders throughout the nation, the Fund’s goal is to help save as many jobs as possible. Jeff Bartos co-founded the Pennsylvania 30 Day Fund with a group of local business leaders and worked with Barstool Sports to help save Reading Terminal Market. Since the first launch in Virginia, the 30 Day Fund launched in Pennsylvania, Georgia, Mississippi, Arkansas, and New Jersey. The funds disbursed do not need to be repaid, but if businesses who receive the Fund’s assistance do, at a later date, wish to “pay it forward,” they may do so by directing those dollars back to the Fund, which will disburse them to another business in need. To date, the 30 Day Fund has raised more than $8 million and is on the way to funding more than 2,200 small businesses.

You can learn more about the Barstool Fund on its website.

Barstool

Phil Stilton Latest posts

Phil Stilton is the Editor and Publisher of Shore News Network, an independent digital newsroom providing original reporting on New Jersey, national news, government, public policy, public safety, courts, and community affairs.

As founder of the publication, Stilton leads editorial strategy, investigative reporting, and daily newsroom operations while overseeing coverage that reaches millions of readers annually.

With extensive experience covering municipal government, county government, state legislatures, elections, law enforcement, emergency management, and public records, Stilton specializes in translating complex government actions into clear, factual reporting. His work frequently relies on primary source documents, including court filings, legislation, public meeting records, election finance disclosures, government databases, police reports, and Freedom of Information and Open Public Records Act (OPRA) requests. He has reported extensively on local government accountability, taxpayer spending, campaign finance, public corruption investigations, infrastructure, public safety, and the policies affecting New Jersey residents.

Under Stilton's editorial leadership, Shore News Network has grown into one of New Jersey's largest independent digital news organizations, publishing thousands of original news articles each year while providing breaking news coverage, investigative reporting, and analysis across state and local government. The publication's reporting is routinely sourced from official government agencies, public officials, court records, and firsthand documentation, with a commitment to transparency, attribution, corrections when warranted, and clearly distinguishing factual reporting from opinion.

Stilton's journalism follows established newsroom standards emphasizing accuracy, verification, fairness, and accountability. Every effort is made to verify information through official records and multiple reliable sources before publication. His reporting is intended to provide readers with timely, well-documented information that helps them understand the issues affecting their communities, while maintaining editorial independence from political parties, government agencies, advocacy organizations, and commercial interests.

Readers can submit story tips, corrections, public records, or media inquiries through the official Shore News Network website or its verified social media channels. Shore News Network welcomes corrections and updates when new information becomes available as part of its ongoing commitment to accurate and transparent journalism.