PA attorney general secures $500K settlement with Sundance Vacations over deceptive sales practices

HARRISBURG, PA — Pennsylvania Attorney General Michelle Henry has reached a settlement with Sundance Vacations, requiring the Wilkes-Barre-based company to pay $500,000 in restitution to consumers misled by deceptive sales tactics and bait-and-switch pricing schemes.

The agreement mandates that Sundance Vacations clearly disclose all travel package costs upfront and offers eligible consumers the chance to cancel contracts and potentially have millions in debt canceled.

Investigators found that Sundance promoted misleading deals like “30 vacations for $15,000,” hiding the full cost of vacation packages until after consumers signed agreements.

“Sundance misled Pennsylvanians into thinking that they were getting significant bargains on pricey vacations, when, in reality, Sundance was just hiding the final bill,” Attorney General Henry stated.

Consumers who previously filed complaints will automatically receive restitution, while others have until May 16, 2025, to submit claims for compensation.

Shore News Network Staff Report

Shore News Network Staff Report is the official newsroom byline used by Shore News Network when a story is produced through the collaborative work of multiple members of the editorial team rather than a single reporter.

This newsroom account is reserved for articles that involve contributions from multiple journalists, editors, photographers, researchers, or news desk staff. It is also used for developing stories that are updated as new verified information becomes available, as well as for community announcements, weather coverage, public safety alerts, election results, and other newsroom-produced content.

Every article published under the Shore News Network Staff Report byline is reviewed and edited in accordance with the organization's editorial standards for accuracy, fairness, attribution, and transparency. Information is verified through official government agencies, court records, law enforcement, public documents, direct reporting, interviews, and other reliable primary and secondary sources before publication whenever possible.

The Staff Report account does not use artificial intelligence to independently generate news or publish unverified information. AI-assisted tools may occasionally be used for editorial support tasks such as transcription, formatting, grammar review, or workflow efficiency, but all published content is subject to human editorial oversight and approval by Shore News Network's newsroom staff.

As an independently owned digital news organization, Shore News Network is committed to original reporting, public safety journalism, government accountability, local community coverage, and breaking news throughout New Jersey and surrounding regions. Stories published under the Staff Report byline reflect the collective experience and editorial judgment of the Shore News Network newsroom.

Readers who have corrections, additional information, or news tips related to a Staff Report article are encouraged to contact the newsroom at news@shorenewsnetwork.com. Shore News Network welcomes factual corrections and updates as part of its commitment to accurate, transparent journalism.