NEWARK, NJ — In New Jersey, candy corn stands as a divisive figure every Halloween season. While some view it as an iconic staple, others find it a less welcome treat.
The debate is most evident during Halloween, when New Jersey households distribute the tricolored candy by the handful. For some, the candy is a nostalgic nod to childhood, and for others, it is an unwelcome guest in the trick-or-treat bag.
In New Jersey, many Halloween events and parades feature candy corn prominently. Retailers stock the candy in large quantities, and its presence in decorations is ubiquitous. Some enthusiasts even purchase limited-edition candy corn-themed items, such as Nike’s candy corn sneakers.
Creativity abounds in the kitchen with candy corn recipes. In homes across the state, the candy finds its way into various dishes from cookies to fudge. Popular recipes like candy corn popcorn and candy corn-inspired cupcakes make their appearance at Halloween parties.
However, the candy does not receive universal love. Social media platforms see heated discussions among New Jersey residents about its taste and texture. Some critics describe the candy as overly sweet and waxy, citing these as reasons to keep it out of their Halloween celebrations.
While the candy may divide opinion in New Jersey, its impact on American culture is undisputed. According to the National Confectioners Association, manufacturers produce over 35 million pounds of candy corn annually. The candy originally gained popularity in the late 19th century and has remained a staple of the American Halloween experience.
Most candy corn production occurs in the United States, with major confectionery companies such as Brach’s and Jelly Belly taking the lead. Factories operate at full capacity in the months leading up to Halloween to meet demand.
In New Jersey, as across the nation, the debate over candy corn will likely persist. But for now, its contrasting role in the state’s Halloween celebrations remains as enigmatic as the candy itself.